Brand Management & Design
Here at Emberboostmedia, we DON’T just create logos, we create whole brand identities. This means that we can customize your branding package to help you connect with your target audience.
Relevance of Brand Management
They are just not about labels, logos, design, and corporate identity but also about a set of values, patterns of familiarity, meaning, fondness, and reassurance that exist in the minds of people.
As the market becomes increasingly more competitive and the consumers become more brand and advertising literate, the role of the brand changes as does the role of the marketer.
The brand which initially leveraged the name and perhaps the logo to help consumers identify that it belonged to a particular company, thereby reassuring them of a certain quality threshold, slowly goes into a zone where it loses its power of differentiation and uniqueness, which all this while was nicely pivoted on the tangible product features and rational advertisements.
The market transitions from sellers’ market to buyers’ market and that is when a brand needs to transcend beyond the product features into the realm of intangible imagery to gratify the emotional needs of the consumers.
This is when emotional advertisements are effective.
With the further evolution of the market and the consumers, the brand’s role changes further to become part of the users’ self-identity.
Our Process
How we create beautiful brand identities that help connect brands with their target audience.
Lets Talk
We will have a chat about your project and provide you with an invoice based on the selected package. Once accepted you’ll make a deposit payment and sign our contract to secure your booking.
Planning
Here is the time to learn all about you and your business. We will send you over a questionnaire so that we can discuss your target market, and initial design ideas.
Designing
This is the most exciting step of them all! Sit back and relax and wait for your designs to come to you. This is the time to really make your brand identity perfect!
Finalizing
Once the design is approved, we will begin work on the branding extra’s that you require. We will send over all the high resolution files. It’s time to go live!